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  1. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    In the past, SEO copywriting involved embedding the words that users utilize in the search engine into a page's content. So, for instance, someone searching for good pizza restaurants in the vicinity of Qualcomm Stadium in San Diego might search...

  2. Should SEO Departments be Renamed "Content Marketing" Departments?

    Production skills like (info)graphic design, video production, and copywriting will be important – both within SEO teams who need to generate content to help their efforts and in the wider business. During an event that launched Econsultancy's...

  3. 5 Common SMB Online Marketing Optimization Issues Solved: Q&A with Lee Odden

    As to what that should entail, he recommends, “An SEO audit will cover keywords, technical/code, SEO copywriting, the linking footprint and social presence. Lee Odden, author of “Optimize: How to Attract and Engage More Customers by Integrating SEO...

  4. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Employ a variety of headline copywriting tips to entice readers and ensure the title makes sense outside of your website's context. Social SEO - More shared links depicts you as an authority to search engines and improves SEO.

  5. Search News & Headlines Around the Web - May 4, 2011

    Super Easy SEO Copywriting Tips for Improved Link Building - SEOmoz Rethinking SEO in Online Communities - NVI Blog Popular Keyword Organization Tips & Tools - SEO Book.com How Concatenation Schemas Can Make Large Site SEO a Small Task - Search...