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Seo Content Engine Optimization Simon Heseltine

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  1. Integrating Owned, Earned & Paid Media For Better SEO

    For example, recently AOL (parent of TechCrunch, Huffington Post, MapQuest and other digital environments) morphed the role of Simon Heseltine, Director of SEO to "AOL Audience Development (SEO the underlying signals, data sources, and how we...

  2. Nomenclature: The Industry Case For and Against SEO

    We don’t have an awesome reputation, as an industry.check out this set of Autocomplete suggestions Simon Heseltine pointed out last April. So, if we're looking for a new name for SEO, particularly after the Panda algorithm change improved the...

  3. Search Week in Review for May 7, 2011

    User-Generated URLs: SEO CMS Lessons Learned from Kate Middleton's Jelly Bean by Simon Heseltine Avoid a PR nightmare by protecting your website before someone maliciously decides to put a campaign together that generates links to an incorrect...

  4. AOL Serves Google Search Results. But Is Microsoft Doing Their SEO?

    UPDATE: Simon Heseltine, Principal SEO Manager for AOL, informed us that the AOL 'SEO Checker' was not Microsoft's and the "tool is one that has been created by our devs for use within Blogsmith (our CMS) it's just a tool that verifies that the...

  5. 3 Tools for Optimizing Page Speed [Best of SEW 2010 #9”

    With page load optimization tools, it's ideal to have multiple options available (and even better, to have multiple free options available). Editor's note: As 2010 winds down, we're celebrating the Best of 2010, our top 10 most popular columns of...