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  1. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    Are you looking to analyze site performance, mobile, engagement, PPC, SEO, social, or display campaigns? Are you looking to analyze marketing campaigns and their performance? Campaign If you're looking for SEO insights, this great post by Chuck...

  2. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    Advertisers may also be drawn to Bing’s more flexible campaign management in the aftermath of Google’s crossover to enhanced campaigns. It’s that time of year when Q1 “state of” reports are published to demonstrate where 2014 stands today.

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    You can analyze how many PPC advertisers, which keywords they are using, which ads have been shown, how many SEO competitors, and any social mentions for this keyword. Once you've clearly defined your target market, important keywords and specific...

  4. Top 3 Ways SEO and Social Can Work Together to Make Each Other Insanely Successful

    Let the community manager and the SEO team work together to jointly pick the audience to target, with advice from the PPC teams. Have the SEOs put together a list of which audiences and which types of content have resulted in the most effective...

  5. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    The convergence of social, mobile, and search marketing techniques and technology has provided marketers with a huge spectrum of opportunity to shift the digital mindset to embrace change and manage their marketing campaigns more efficiently.

  6. Marketing Automation & Search – 3 Strategies for Mutual Success

    Additionally, this whitepaper can be used behind gated lead forms via PPC campaigns. The content that will be created can be utilized and repurposed for SEO, PPC and content marketing. Well, if you know how often a typical SEO/PPC lead is going...