SEO News

Seo

RSS
  1. Writing Your Way to the Top of Search and Social Results

    If you think about it, it should be easier to teach experienced writers how to optimize than to teach technical SEO programmers how to write. Make it a best practice to invest in educating writers, content creators, and even your public relations...

  2. "Which Update?" Is the Wrong Question

    With the combinations of Google Updates taking places within short periods of time, one of the more frequent questions I encounter as an SEO is, "Which update _______ (fill in the blank with a comment related to either drops on increases in...

  3. Scaling SEO Across Your Enterprise Business – The Human Element

    Scaling SEO at your company is not just about SEO. Sure, you’ll be the "chief" in all of this, but you’ll need to have people in place to be overseeing the minutia, whether that’s by business unit, team, or by expertise (for example, putting in...

  4. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    Part of the problem is SEO education, and part of the problem includes financial goals. You could simply migrate all content to one page (the best solution SEO-wise). You could also add a "view all" page and set that up properly SEO-wise – and not...

  5. Search Engine Marketing Checklist for Hotel Marketers

    This is also the time to check the main hotel content and layout of the individual detailed hotel page is optimized as a landing page for SEO and paid search. Ensure the main hotel content and layout of the homepage is optimized as a landing page...

  6. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Next, I met one of the first true organic SEO pioneers though a mutual client and the rest was history. SEO or search marketing (PPC was not invented, just organic SEO) We started doing SEO consulting and services for Lego, Ford, IBM, Iron Mountain...

  7. How to Create a Content Marketing Strategy From Your Existing SEO Content

    If your organization has a successful SEO strategy, you are most likely creating great content that your customers find of value. Have you stopped to think that the same great content you’re creating for SEO could be used for other purposes as well...

  8. Android’s New Feature Paves Way for Apps Replacing Web

    This transition from Web to native dominance will certainly lead to a new generation of SEO: a world where traffic and attention is spread across an ecosystem of traditional websites, mobile apps, and various Internet-connected devices.