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  1. Google Patents Pay-Per-Gaze Advertising

    In addition, the patent discusses going even further with the technology, introducing the idea of a sensor that keeps track of pupil dilation in order to judge the effectiveness of ad campaigns. Google has been granted patents for a device that...

  2. Google, Microsoft Pitch HTTP Overhaul Options for Speedier Web

    For example, a ‘random thought of the day’ web service has very little need for it, nor does a sensor spewing out a temperature reading every few seconds. In Paris, engineers at the IETF met to take steps to overhaul Hypertext Transfer Protocol...