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Self Reported

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  1. Give a Little, Get a Lot: How Superstar SEOs Use Content to Outshine Their Peers

    From the original group, we segmented out ‘superstar SEOs’—those SEOs who self-assessed higher than their peers and also demonstrated an ability to grow search traffic and conversions at a rate far higher than their peer group.

  2. What 'Quick Win' Metric Can You Identify & Measure For Your Prospects?

    Fully 90 percent of participants self-reported full compliance with the diet during the 10 days. It's an objective finding, not subject to self-doubt or fuzzy interpretation. An entire industry of wellness programs and lifestyle medicine have...

  3. SEMPO Salary Survey 2013: Average Salary Drops Due to Influx of New Search Professionals

    A lot of folks who are successful were self-taught and there's so much information out there," he said. He believes that the majority of search pros are self-taught. More than 70 percent of respondents reported that they also work in social networks.