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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    In other words, if you are McAfee Internet Security, you most likely are not going to produce a document about the top 10 most effective ways to set up a phishing site, even though it would get a ton of links.

  2. Google Dorking: Feds Warn Against Malicious Cyber Actors

    The Department of Homeland Security, the FBI, and the National Counterterrorism Center have issued a warning against the perils of "Google dorking," or the practice of utilizing a detailed set of search parameters to locate sensitive information...

  3. The NSA Has a Hush-Hush Google-Like Search Engine

    The United States National Security Agency (NSA) has its own homegrown search engine that it offers to similarly minded U.S.intelligence outfits. We asked the NSA to comment on this, and it says that intelligence sharing is an important security...

  4. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Platform Security Describe the security protocols in place to ensure all confidential data is being protected. What security and protection does [VENDOR NAME]'s API have? Listing Management Which data aggregators does [VENDOR NAME] partner with?

  5. Bing Begins Rollout of Secure Search, Say Goodbye to More Keyword Data

    As we continue to develop our implementation, we will keep the SEO/SEM community needs top of mind and balance them with consumer privacy and security concerns. In November, we reported that Microsoft was looking into switching their search traffic...