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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Here's a screen shot of this settings section within AdWords: There isn’t a great amount of content written specifically about our product, but we wanted to get in front of moms reading articles related to raising kids (pre-school aged, specifically).

  2. Sequencing the DNA of the Perfect Comment [Study]

    With the data (see the chart at the end of this section) you can create a spreadsheet and grade the comments on your site. They were asked to select one of four sample articles, whichever one they were most interested in reading, and given 16...

  3. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Tip: Insert a named anchor tag before this section to make jumping here easy from any point on the page. Display comment section immediately after share/vote buttons The comment section can become very long, so it's best to display share icons...

  4. Zappos + Twitter = Innovative Success!

    Zappos created an entire sub-section of their site. This section shows all of Tony's posts and posts of the employees at Zappos. Here are a few articles that wrote (and linked) about this Twitter campaign:

  5. Yahoo Confirms Icahn Proxy Fight

    He is the 2007-2008 President of the American Law and Economics Association, and a former chair of the Business Association Section of the American Association of Law Teachers. He has published more than seventy research articles in academic...