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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    In cases where there are multiple themes/categories within a site, make sure that the article has been placed in the most appropriate section Is there such a thing? That’s a question most SEOs, marketers, and business owners have been trying to...

  2. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    There is an entire section labeled "Mobile" where Google provides recommendations for speeding up the page, enhancing the user experience, etc. They fire up Chrome or Firefox on their desktop computer and start looking around.

  3. 3 Ways to Dig Deeper for Bigger Paid Search Success

    Now you can show the customer that you know them, welcome them back, or create specific ad copy that directs that customer to your customer service section vs.that direct response landing page. We both got our start at the same place but since then...

  4. The Incredible, Vanishing Authorship Program -- Step Right Up, Folks!

    Author stats used to be available in GWT under the “Labs” section – but that’s no longer there. Google's Authorship program has been a bit of a circus lately. First, author photos were dropped from search results and now this: it seems as though...

  5. How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

    Once you are in the Twitter ads section, click "Creatives" from the top menu. Fill out the necessary fields in the "card content" section. You don't have to fill out the "Destination URL" section, but you should fill out the "post-submit message...

  6. Hidden From Google: New Website Reveals 'Forgotten' Search Results

    The "About" section of the website explains the purpose of Hidden From Google: In every corner of the world we've seen organizations and individuals taking on search engines. Model Maria Belen Rodriguez filed a lawsuit against Google and Yahoo...