SEO News

Second Opinion

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  1. Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

    But in my opinion, some ad teams have been too aggressive and have caused situations that heavily contributed to Panda attacks. In my opinion, Band-Aids are not a long-term Panda recovery plan. Second, now is also not the time to stop working on...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    Producing video content that complements and links to the new content (assuming that the content for the campaign is not a video) can provide greater visibility, especially in video search results and video sites like YouTube, which is the second...

  3. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    Second Commercial Break Content creation, the second step in the framework, cannot always be controlled by your brand. Send a personal follow-up email to ask them their opinion. It didn't take Lisa long to come up with an idea that she knows Don...

  4. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    But I've also tried to be clear that I believe Google has the right to defend our search results from low-quality or spam results in our opinion. We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls...

  5. The Impact of Penguin 2.1: Recovery, Knockout Punches & Fresh Hits

    The Second Penguin Hit on Oct 4th: The second company unfortunately took it on the chin, and twice. The second example I wanted to explain was an unfortunate one-two punch from Penguin. In my opinion, Penguin 2.1 was bigger and badder than Penguin...

  6. Become a Leading SEO Mechanic with Both Google & Bing Webmaster Tools

    If you come across something in your diagnoses, your analytics are going to be a good second opinion. Webmaster Tools offerings from both Google and Bing can offer a wealth of insight to business owners.