Less than 1 percent of people click on the eighth link on the page, according to Bing's research on click-through rates. If you clicked a high-ranking link and then clicked back to the search results, they increased the number of results from 10 to...
Link – Search Engine Roundtable Advertisers will only pay for impressions when 50 percent of the ad is on screen for at least one second. One page out of millions gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and an...
We've transformed ourselves from a link-building company to a full-service digital marketing company, with offerings ranging from large-scale social media campaigns to on-page content strategy. Oh, and don't think for a second that meta tags means...
Whatever your answer, consider if ramping up the emphasis you give to brainstorming could help you to produce dynamite content your audience will engage with, link to, and share. Content discovery is the second most significant use of social networks
Interestingly, this doesn't appear to be replacing the frequency "link building" appears. I'm sure you're all by now aware of Google Reader's demise; to many of you this story will have barely warranted a second glance, but for an SEO news addict...
Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL shortener on Pinterest, beware it may take users to a page that says: “Suspicious Link: This link redirects to another site, it may link to spam or...
There's a big link between engagement and revenue that you need to know about ‐ if apps can't generate engagement (i.e.if the app isn't being used, you're not going to be able to monetize). According to Craver, the trick to setting up tracking is...
After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like this in Google Webmaster Tools: Step 4: Link Building – It Isn't Sexy, it Just Works
Because it didn't look like a button, it was simply a plain text link that said "add to cart". Between clicking the submit order button and the thank you screen there is a 2-3 second delay while the order processes, but the users don't know that!
He worked through the weekend contacting the link builders they used about taking down the spammy links. I had to know what was going on, so it was time to analyze his link profile. Link Analysis – The Infiltration of Bad Links
The Link Graph – Bad Neighborhoods Quality is one thing (how much juice the link carries), but trust is entirely another thing. Expect this process to accelerate now the search giant has so much data on "spammy links" and swathes of link profiles...
Marketing and advertising professionals all converged on the Big Apple last week for SES New York, the ultimate conference to get educated on the latest strategies and tactics for SEO, PPC, social, link building, analytics, mobile, local, video...
The second stop is OpenSiteExplorer, where I am not looking simply at the amount of total links or unique linking root domains a competitor has, but what the top link destination pages are. The days of generating pages solely for search engines...
Hover over the colored boxes and Bing will give you the following messages, along with a link to a related Bing Images search result: They are: link rel="SEO" query="weather" set_to_position="2" /> link rel="SEO" must_be_before="*.mycompetitor.com...
In short, link manipulation techniques that may have worked 4 years ago are now detrimental. To small businesses, Google seems to be sending a consistent message: Link building, in all forms, is manipulative and bad.
Link Building Link building is far from dead. SEW: Link building: dead or evolving? GC: I have never paid attention to link building much.create something that someone wants to share, and then repeat that over and over again.
Screw Link Building, it's Called Relationship Building If you’re publishing recaps of any of these sessions, post the link in and a comment below! Optimizing Second Screen Engagement: Trends, Data and Insights (Day 2)
Further investigation revealed that these forum threads contained discussions (sometimes with hundreds of replies) where users expressed their doubt and disbelief that the traffic was all organic, located in the target geography, and didn’t...
It’s a relatively simply tag that can consolidate link equity from across multiple URLs containing the same content. It’s important to ensure you link from top-level pages to sibling and child pages effectively.
And by implementing the following 27 tactics (which range from keyword targeting to link analysis to content usability tips), you will dramatically improve the value of your content for readers, users, customers and engines as well and absolutely...
