This is reminiscent of Microsoft's recent incentive efforts to attract searchers to Live Search via programs like Cashback and SearchPerks. Social search site Scour is holding a contest where the prize is a $1,000 giveaway each month for the next...
They've been using some of it to create incentive programs like Cashback and SearchPerks to essentially pay people to search. Microsoft is attempting to pull the rug out from under Google's talks with Verizon to be the default search engine on its...
Microsoft Launches SearchPerks; Like Credit Card Rewards, Except for Search Posted by Nathania Johnson Oct 1, 2008 Microsoft is today launching a new incentive program for Live Search. The program is called SearchPerks, and it works very much like...
The program is called SearchPerks, and it works very much like a credit card reward program. So while programs like SearchPerks and Cashback may seem like Microsoft is just trying to pay people off to use Live Search, the team remains strongly...