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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    This information is primarily on paid advertising, but on the SEO / content marketing side of keyword competitive spying, the example below shows the keyword "Web Hosting Company" top SEO Competitor; Root URL, Google Rank, # of Back Links, Indexed...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    Making sure you create search-engine friendly code. Modern content management systems do a pretty good job in this area, and if you are using WordPress you are really lucky as there are some great SEO plugins that make tuning the technical side of...

  3. Rap Genius No SEO Genius: Lyric Site Fails to Recover Traffic After Google Penalty

    In such a competitive web space, lyric sites do whatever they can to gain an edge in the search rankings. The Bieber links coincided with the launch of his new album, which Rap Genius knew would result in fans starts searching for the lyrics of the...

  4. Google Reveals Top Searches of 2013: From Nelson Mandela to Twerking

    Curious what people on the other side of the globe or in your hometown were searching for this year? What did you search for on Google in 2013? Were you curious about “twerking” like the many others who pushed that search query to the top of Google...

  5. Twitter Speak From @ to Z – Terms & Definitions

    Twitter will then take this tweet and put it at the top of relevant SERPs (people searching on Twitter for something related), in the search results for a Promoted Trend, or even on the dashboard timelines of users if it seems relevant.

  6. How to Use PPC Data to Guide SEO Strategy in a '(Not Provided)' World

    Bing doesn't use secure search, so we can still see what people are searching to get to our sites, conversions, sales, etc. After understanding limitations, the search query report can be invaluable as it gives a glimpse of how your site performs...

  7. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    As for Google doing it for more ad revenue, when a business or website dominates natural search results for their chosen keywords, unless it's for branding or market saturation, they don't tend to dump a ton of money into AdWords as well.

  8. Remarketing Lists for Search Ads: 4 Smart Strategies

    Remarketing Lists for Search Ads (RLSA) have been available to all AdWords advertisers for several months now. If they're searching again for a different item you carry, you absolutely want to be present and you can expect a better conversion rate...

  9. Bing Boards: New Search Experiment Highlights 'Inspiring Content'

    Here, you can see the positioning of the Bing Boards area, located in the second column of the search results page between related searches and the side ads. Continuing to experiment with ways to change and improve the search experience, Bing has...