My friend Erika Napoletano talks about "The Power of Unpopular", saying if you aren't polarizing opinion with your content, you need to rethink your position. Charlie Sheen was searching for an intern back in 2011.
How can you invoke the welcoming, reassuring power of "try"? Try it for 30 days to experience its awesome SEO power. When someone’s searching for a solution to a problem, their prime directive is always to not make things worse.
Hosting it on YouTube is easier, YouTube videos appear in the blended results, and you leverage the power of YouTube’s internal search engine which is key given it’s the second largest search engine. Ask yourself if you were searching those same...
Mobile has the power to connect brands to social and local with 54 percent of Facebook users access the site from a mobile device and 92 percent of mobile users share clips on YouTube. If they are searching for a location, an interactive map should...
You would think with all of the money, might and power of Microsoft, they’d be higher in total search volume. Are Russians searching more because they don’t like the results? Yandex surpassed Microsoft on the number of monthly search queries...
The Super Bowl power outage was also big news, and the source of endless entertainment on Twitter, but only was the eighth most popular query last night on Google. However, Yahoo reported that “super bowl blackout” and “super bowl lights out” were...
The power of this presentation is that the students are free to ask me anything about digital marketing, my business, etc. Q: How many of you use Google regularly for searching the web? Last spring I had the opportunity to speak with a middle...
So despite all the ads from autos brands, it’s real horse power which won the day. Want to know what people were searching for on Google, YouTube and Yahoo during the big game? But, by two important measures, Budweiser’s 2013 Super Bowl ad...
Look at your FAQs: Each of these could be turned into individual videos or combined into one power-packed video. Create rich descriptions that contain your keywords and link back to your site so that people searching for your key terms can discover...
With the Microsoft/Yahoo alliance also came the affect that Yahoo's paid search platform would be used to power both Yahoo and Bing's paid results. Add to that the deal between Microsoft and Yahoo for Bing to power Yahoo’s organic results and Bing...
Mike Dudas, Emerging Business Lead in Google’s Mobile Commerce division, tweeted yesterday that the purpose of the acquisition is to “power highly targeted manufacturer and private label coupons. These can include domain-specific search...
Build the relationship while the power is in your hands! Use Google’s autosuggest to suggest content ideas based on phrases people are searching for. While I certainly don’t agree with everything Nietzsche shared, his famous quote above captures...
In fact, the comScore and Facebook study, The Power of Like 2, found that 51 percent of users trust a stranger's opinion over their friends. This ad extension allows us to capture the power of those customers, or remind us how much work we have to...
In short, the data Apple is using to power their search hasn't been "gamed" and that makes it easier for them to get ahead. This is where contextual content links can earn extra "power. The Hilltop model will be important here, helping Google power...
You've never sent a single individual contact, newsletter or email blast to the kinds of people who have both the power to give links and a vested interest in your subject. Maybe you did some keyword research to see what people are searching for...
Power Stones and Cockroaches: A very upset Sherry talks about her Wiccan powers with an organizer. If your prospects are searching because they have a problem that they’ve so far been unable to solve, you can structure your ads and landing pages...
Power Searching with Google is described as a "short course" that takes place in six sessions, each 50-minutes long. Registration for Power Searching with Google will remain open until July 16. Class will soon be in session for a course on how to...
The power of social media for health organizations is in listening and engaging with consumers on their terms. One might think concerns over privacy and accuracy of information might prevent people from searching for and sharing medical information...
Instead of just banking on the power of free, the winning ad directly addressed the major concerns of the prospect (besides price): If prospects are searching for CRM, they’re already sold on the benefits and just want to know what makes your CRM...
Gmail also introduced multi-email, allowing power users to double their productivity by typing multiple emails at once, predictive text mode, and optional audio feedback. Loch Ness Monster, current exact location unknown (but try searching Google...
