Not surprisingly, the usage of local search has increased over the past couple of years, as well as the types of businesses that people are searching for. BrightLocal has revealed insights from their new consumer review survey looking at local search.
By claiming your listing, you are adding authority and trust, therefore helping your local organic rankings on Bing. Bing's goal it to provide businesses with tools to easily and quickly find local customers online.
Google Maps (and its Yelp-like counterpart, Google+ Local) have undergone significant changes since they were first launched in 2005 and 2010, respectively. It is heading in a direction where these “dozens of signals” no longer impact some precise...
For example, if someone is searching for "blueberry muffins" we have to be prepared to understand if they are looking for a recipe or a local bakery that sells blueberry muffins. Here you can see search term or exact word or set of words a person...
The true pace of mobile and local search can be seen when the market withstands an entire column's worth of updates and announcements in just one month. Since looking at Facebook's moves in local search last month, much more has come to light.
According to Review Trackers research, people searching Yelp for local businesses spend 2.5 times more time on a Yelp listing with photos. Yelp has remained a leading review site for local businesses for quite some time.
Without further ado, let's jump into local ranking factors for Graph Search: Ah, a traditional local SEO ranking factor finally appears in the list! When performing local searches in Graph Search, Facebook surfaces places that my friends and...
For most consumers, even if they are searching on their PC, they still have their smartphone in the other hand to call a business or conduct parallel research,” he said. The Mobile-Local Sweet Spot According to the report, 60 percent of consumers...
Most of the time there's a reason for less results, commonly local results or expanded sitelinks. The first result, naturally for ebay.com, has six "deep links" and a search box for directly searching eBay.
While marketers continue to covet U.S.mobile users for their wallet share, many North American local search companies are now pursuing the lucrative UK mobile consumer audience as well. Since local relevance is a high priority for mobile users in...
Borrell: There's Money in Local Media – ClickZTraditional and pure-play local media companies are reaping healthy profits from digital sales, according to a new report. LOCAL Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis...
Google Glass responds to voice commands and queries, meaning that users can easily gain results for questions about nearby restaurants or other local establishments. This would provide very little new in terms of search results, but would instead...
Make sure the title of your articles answers what your audience is searching. Finally, outside of Google+, your identity shines most when you help grow your community by attending local meet-ups, conferences or even just providing your expertise...
If Alibaba takes Yahoo’s search algorithm and combines it with purchasing insights from Taobao and ETao to create Aliyun as a “best of breed” engine for searching, it will be a serious threat to traditional search players like Baidu and Google...
Examples include; social platform profiles, YouTube videos, Google+ Local profiles, LinkedIn, owned images and / or news. Local For instance, does the search engine present universal, local, news or other non-traditional results?
The word is out to all SEO consultants, agencies, and smaller online marketing companies in the local area; you are searching for SEO and web development services for rebranding as well as a 2013 cutting-edge website.
Depending on your target vertical, local search engines can provide a refreshing new source of prospects, especially for geo-specific campaigns. In order to get the most results possible, try searching for established categories within Google Maps.
Mobile has the power to connect brands to social and local with 54 percent of Facebook users access the site from a mobile device and 92 percent of mobile users share clips on YouTube. In order track mobile rankings it is important to initially...
The name of the game was crafting bids and ad groups based on device-specific variances in anticipated search behavior (mobile users' local intent for example). This includes local sales channels (resellers) and directly to the more savvy "self...
Remember when Google+ pulled their existing local listings and paired them with Zagat reviews, in order to share social endorsements, maps and business info with people on the go, giving them an edge for local search?
