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  1. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    If you see a high bounce rate for organic search visitors, then what they're searching for is not consistent with what they're finding on your website. However, if you've selected your own keywords based on what you "think" your customers are...

  2. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    It might sound surprising, but customers start searching for gifts and products for Christmas as early as September. A Competitive Intelligence for Search solution allows marketers to analyze what search terms their potential customers are...

  3. Last-Minute SEO - Here Come the Holidays!

    Get your site in the top positions for a highly trafficked phrase and unless you find yourself at the end of an algorithmic update or greatly increased competition in your vertical, you will usually get a multi-fold return on that investment (as...

  4. Lost and Found: How Top E-Commerce Brands Stack Up With Site Search

    Of the websites studied, 16 percent did not support searching by product name or model number. When shoppers on your e-commerce site are looking for something, how do you help them find it? A recent study by the Baymard Institute on how top e...