Charlie Sheen was searching for an intern back in 2011. A couple of years ago, Scott Stratten of "Unmarketing" book fame (a great read) was asked his best SEO tip. His answer: write "awesome frickin' content"!
The first result, naturally for ebay.com, has six "deep links" and a search box for directly searching eBay. There's a reason for that. Starting last week, Bing began changing up their search engine result pages (SERPs).
Lifestyle differences in the UK vs.the U.S.likely play a role in this immediacy difference, as more UK users (62 percent vs.percent in the U.S.are searching while at home, which demonstrates their commitment to research and can lead to a longer...
Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware study's conclusions are wrong because AV-TEST used Bing's API, not bing.com. A new analysis says Google Image Search traffic is...
Searching for the network name doesn't generate tons of negative results. Searching for the network name generates lots of negative results. However, in the rush to get those rankings (that lead to converting traffic of course) webmasters and...
The University of Louisville and the University of Michigan went head-to-head in an entertaining and long-awaited game, but how was the public searching for them prior to the match-up? Occurring every spring, March Madness is the one time during...
For example, think about someone searching for "get out of debt. Do you think that someone searching for help with their taxes today has some urgency on their mind? An elderly gentleman is rocking on the porch in the evening, next to his dog, who's...
This would provide very little new in terms of search results, but would instead provide a different interface for results, and perhaps more instantaneous searching while on the go. Could it be that for all our gadget drool, we're overlooking what...
However, for those who are not searching for a specific company, and are performing non-branded searches, the rel=author tag provides a great way for SMBs to get their brand in front of prospective customers for the first time, and at the right time.
Ever been searching Google and wanted to know what something smells like, what other searchers are sniffing for, or wanted to share an aroma via Google+? Smells like April Fools' Day. You know, immature and cheesy, with a quick, bright finish.
On smartphones, most members of Gen C engage with YouTube as a destination by actively searching for videos on YouTube (47 percent). The YouTube team shared the news in a post on the YouTube Blog. Google hit the billion unique visitors mark in June...
Searching for the NCAA March Madness bracket? Even searching for the very generic [bracket] will show you the NCAA bracket. Search for [ncaa bracket] or [march madness] on Google and you'll see a giant box (officially called "answer cards") above...
When someone’s searching for a solution to a problem, their prime directive is always to not make things worse. When Yoda encourages Luke Skywalker to persist in his attempt to lift his ship out of the swamp in "The Empire Strikes Back", Luke...
Maybe searching for "flu symptoms" can confirm or deny. Searching for this term mostly leads to websites such as WebMD and Mayo Clinic. We all know that the winter can be a challenging time, especially when it comes to suffering from ailments such...
To top it off, Bed Bath s branded terms account for 19 percent of their impressions versus only 7 percent of Pottery Barn’s impressions, meaning that many more people are searching the brand name and navigating their way to Bed Bath s website...
Make sure the title of your articles answers what your audience is searching. Building identity around top content is now an integral part of a strong digital marketing strategy. As the industry buzzes about changes afoot with Author Rank, it has...
A search term is the exact word or set of words a customer enters when searching on Google.com or a related partner site. Ongoing PPC campaign optimization requires focused persistence. Campaign managers know that there are few, "silver bullets...
If Alibaba takes Yahoo’s search algorithm and combines it with purchasing insights from Taobao and ETao to create Aliyun as a “best of breed” engine for searching, it will be a serious threat to traditional search players like Baidu and Google...
After all, when users are searching online, they're looking for something very specific. In the age of big data and analytics, it can be easy to forget that your campaign is ultimately only as good as your creative.
Ask yourself if you were searching those same keywords and landed on the document would it answer your questions, serve your needs, educate you? The SEO world continues to shift its collective focus to all things content: content strategy, content...
