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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Google may start to group phrases together in the future due to Hummingbird that say there's 300 monthly searches overall for a category of phrases," Adams said. That means if your image is ranking No.the data doesn't mean that your Web page is...

  2. The Smart Way to Optimize Your Amazon Sales Strategy

    Additionally, high conversion rates on Amazon have a direct correlation to ranking organically in Amazon searches, so paying attention to providing a positive customer experience is very important. Keep them succinct, but ensure you include the top...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    In the example below, the keyword phrase "Search Marketing Agency" has 8,100 searches per month and a CPC of $16.76. If we change the keyword phrase slightly to "Search Marketing Consultant", there are still 5,400 searches per month (2,700 less...

  4. 26 Free Must-Have Tools for PPC Success

    Soovle serves up common searches on a multitude of sites, including YouTube, Answers.com, and Amazon, in addition to the usual search engine subjects. Here are their top recommendations for 27 free, must-have tools for PPC success.

  5. Top 8 Google Analytics Reports for Managing Organic SEO Campaigns

    This report displays landing page URLs along with the page titles providing a general keyword theme for searches driving traffic to a given page. Includes shared content trend, top shared content by network, socially engaged visitors, outcomes, and...

  6. 3 Ways Merging Google AdWords & Analytics Can Improve PPC Results

    For most searchers, there are multiple contact points with other advertising, searches, or websites. Multi-Channel Funnels Reporting With Top Conversion Paths You can find it in Google Analytics in the left navigation under Conversions > Multi...

  7. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    Look at branded traffic from people that are searching specifically for you; think about how to draw in visitors from more obscure searches into your conversion funnel. Love the Hallmark Holiday or hate it, at the very least it's one of the top...

  8. Google Gives More Prominence to First Playable Music Video Search Result

    Below the video, Google also links to searches for the artist and the album on which the song you've searched for appears. Now Google is using the space above its organic search results to give more prominence to the top playable music video result.