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  1. Local Search Listings: Most Relevant Search Results Regardless of Medium

    According to the 2012 Localeze/15miles Local Search Usage Study, conducted by comScore, 61 percent of respondents said when searching for local business information, local search results are the most relevant, while 58 percent found them to be the...

  2. Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

    He'll also share tips on how to be successful advertising in the new combined marketplace -- which should enable advertisers to reach up to 158 million potential customers and 30 percent of searchers in the U.S.according to comScore.

  3. Winning the Local Search Battle

    Of the stand-alone IYP providers, recent usage figures from comScore show that competition for usage on the IYP side of local search continues to heat up. It should be noted that the top two IYP networks (Superpages.com and Yellowpages.com) rely...

  4. Highlights from the SEW Blog: March 24-28, 2008

    Last week at SES NY, new comScore data on universal search showed that Google was sending more traffic to its own properties than it had been in the past. SEW Experts: Non-Text Contextual Ads: Quality Score and Bidding StrategyRunning banner ad...