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  1. Google Search Plus Your World: The Peer to Peer Evolution Continues

    Even though it sounded “great” to music insiders, its combination of hip-hop, funk, rock, and Big Band was simply too strange to be “likeable” on first listen. It also increases searchers’ perception of the relevance and trustworthiness of the...

  2. Extreme Couponing: Searching for the Deals

    The Coupon Community (or “Team Mom” as my friends call it) collectively band together to find the best deals, exchanging coupons with each other like “Magic: The Gathering” aficionados trade cards. Both the number of coupon searchers and their...

  3. Think Like a Search Engineer

    To see examples of this, try searching on "Cancer" in Google and notice the "Refine results for cancer" links, or try searching on "Beatles" on Ask.com, and see how they have formulated their Smart Answer with links to music, images, products, and...

  4. Think Like a Search Engineer

    To see examples of this, try searching on "Cancer" in Google and notice the "Refine results for cancer" links, or try searching on "Beatles" on Ask.com, and see how they have formulated their Smart Answer with links to music, images, products, and...