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  1. Videos Dominate Universal Search Results 65% of the Time [Study]

    Since its inception in 2007, universal search results have have morphed to show a multitude of choices for searchers to choose from, like videos, images, maps, shopping results, and news. In its latest research, Searchmetrics studied the universal...

  2. Google Will Alert Searchers About 'Right to Be Forgotten' Link Removals

    Google plans to flag links that it censors due to Europe's recent "right to be forgotten" ruling. Google plans to place an alert at the bottom of each page where it has removed links, after the European Court of Justice (ECJ) ruled last month that...

  3. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    The key takeaway for search marketers is that single phrases are rarely typed into a search engine in isolation; it's far more common for searchers to enter multiple phrases in rapid succession, building on each preceding one, until they find what...

  4. 4 SEO Myths & Conspiracy Theories Google's Matt Cutts Wants to Die

    Not a Myth: Give Searchers What They Want Or do you keep hearing something inaccurate being repeated over and over even though you know it's definitely not true? Well, Google's Distinguished Engineer Matt Cutts also keeps hearing some of those SEO...

  5. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    Now ads will also begin to include capability to "app deep linking” to drive searchers directly to pages in an app encouraging further engagement. During a live-stream event today, Google announced three key AdWords updates that will be launched...