SEO News

Search You Type

RSS
  1. Search Engine Marketing Checklist for Hotel Marketers

    See the example below: You should also review the budget being spent on each type of keyword by reviewing the number of bookings and revenues generated from each type of keyword, and the performance of ads for each keyword.

  2. Dealing With Onsite Duplicate Content Issues

    Type in the captcha code and click on "Check for Plagiarism. The problem of duplicate content arises when there is more than one version of a page indexed by the search engine. The canonical tag is found in the header of a Web page.Use Meta Tags...

  3. Native Advertising for Small Business: The Missing Link?

    Promoted social media posts are one type of native advertising that can give content marketing strategies a competitive edge. Content discovery tools, like Outbrain and Taboola, are another type of native advertising.

  4. Is Google’s Knowledge Vault Smarter Than Siri and Cortana?

    The study data reveals that as of October 4, 2014 (note that all search engines make changes in their search results on an ongoing basis), 58 percent of queries run on Google Now show some type of enhanced result (knowledge boxes on the right of...

  5. Drive Your Clicks In-Store With Local Inventory Ads

    This new ad type is the perfect way to reach users while they are moving from online search to an offline purchase. Local inventory ads are a new version of a product listing ad. As well as the price, title, and image, these ads will also display a...

  6. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    As an aside, BloomReach offers these type of customized experiences for retailers and consumers through its SNAP product, which we’ve covered previously here at Search Engine Watch. Forty-nine percent of consumers in the U.K.leverage organic search...

  7. How to Work When Nothing Seems to Work

    While either type of situation can be a very frustrating experience, it’s important to not assume any one person is to blame. Admit it, we’ve all had them – clients who are resistant to change – at least changes made for the sake of improving...

  8. 6 Crucial Link Building Strategies to Drive Quality Traffic

    Think of brands like Nordstrom and Macy's that both target the same type of customer. However, if you have the exact same content on your site, too, you run a risk of being labelled as a content copycat and getting punished by search engines for no...

  9. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    Consult with an SEO professional and determine what a realistic timeframe and budget would be for your type of business. It's important to distinguish the bounce rate for organic visitors from other visitor types (i.e.direct visits, referral visits...