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  1. Using Majestic's Topical Trust Flow to Find Online PR Opportunities

    We've been able to identify specific journalists, see what type of stories they interested in and what editorial approach they're likely to take. So by moving from a single topic 'News / Newspapers' to search for topics that include the word 'News...

  2. How to Optimize Your Content Strategy With Social Listening

    Continuing with the yoga theme, if your business happens to sell yoga equipment, you can easily see there are significant conversations occurring around what type of equipment to buy. This type of thinking is applicable to almost all businesses.

  3. Remarketing Across Ad Exchanges With DoubleClick Search

    The type of strategy you select will depend on how much data you are currently getting from your Floodlights, but here are some that are worth considering: This post will walk you through DoubleClick Search's Display Remarketing from search ads...

  4. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    When it comes to type of mobile solution, Google has indicated it supports all three of the aforementioned types. Data from BrightEdge's Data Cube shows that for a given keyword, on average, a website's rank for smartphone users varies only...