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  1. 5 Social Media Advertising Trends to Watch for in 2014

    Google, Bing and Yahoo all have conducted numerous tests to make the PPC ads look more like organic listings. Social media advertising is what traditional search engine marketing was 5 years ago: constantly in development with major changes coming...

  2. Tools to Monitor Online Reputation Across Different Languages

    Automatic translation programs such as Google Translate and Yahoo Babel Fish offer a quick and easy way to get the sense of any piece of text. Tools like Monitor This can even look for mentions of your keyword in a number of different search...

  3. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Yahoo The apparent inclusion of search blocking, widely regarded as Internet censorship. Complete immunity for search engines, webhosts and others who self-censor, an obvious damper on innovation and freedom of the web.

  4. Yahoo Ranks Best Fireworks For Fourth of July

    Searches for firework locations get a big play leading up to the Fourth of July in the United States and Yahoo has included them in their annual Search Trends article for the holiday. The travel editor over at Yahoo, Deborah Hopewell, offers her...

  5. Bing Social Recommends Twitterers; Paid Search Roundup; Google Transparency Report & More Search News

    Shashi Seth says Yahoo is working on a system that will better predict what searchers want without continuously updating search results (i.e. Yahoo 'owns several patents' on Google Instant - The Register

  6. Maximum PPC

    You can update your image with image ads on both Yahoo and Google as well. Yahoo announced its presence in the image world this week and Google's program is still in beta. Search is so complicated that many folks are only doing the bare minimum...

  7. SearchDay | 7 Social Media Predictions for 2009

    You can now set the date range for every page with campaign data just like Google and Yahoo. Search Ad Quality Score 101, Part 2 SEM 101 Getting a good quality score requires that you create relevance and continuity from beginning to end of the...