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  1. The Trouble with Tribbles: Beyond Google’s Cookiegate Browser Settings Hype

    Google doesn’t get off the hook for using an invisible web form to trick Safari. On the open web, he who owns the data rules the advertising world. This meant they had chosen to allow cookies that would track them around the web, across any...

  2. Nomenclature: The Industry Case For and Against SEO

    Nevertheless, search is a constant on the web, even in social media environments where recommendation is the primary means of moving traffic," Hedger continued. Because there will always be numerous ways to improve elements of any given web...

  3. Hypertext Visionary Jorge Luis Borges Celebrated with Google Logo

    What is the web if not an always expanding invisible labyrinth that folds back on itself or an infinite maze or book, showing an “incomplete yet false” picture, as Borges wrote. Before there was the World Wide Web, the Internet, hypertext markup...

  4. Effective Search Marketing Strategy Determines Fate of Organizations

    When I looked at the web site, I found a thin website that at the time had "Porters of Racine" as the title tag of every page. This web site wasn't designed to showcase the high-end fine furniture brands that Porters sold, the service area that...

  5. Conductor Study Reveals Leading Internet Brands' Natural Search Visibility is Poor

    Web based retailers are the most active in paid search and most visible in natural search, in contrast to more traditional brick and mortar retailers who are the least.percent of Internet Retailer 500 companies are completely invisible in natural...

  6. Wozniak Joins Deep Web Search Company

    DeepDyve is a research engine for the Deep Web or invisible web which is that part of the Web that is not index-able by search engines like Google," WebGuild stated. DeepDyve - the 'deep web' search startup - announced Steve Wozniak has join their...

  7. SEO Site Structure 101, Part 1

    HTML is the language that Web browsers and search engine spiders read and interpret. The best value you will get is the ability to control to some degree how Web pages are described by some search engines.

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  8. Must We Unlock the Deep Web?

    I recently had the opportunity to try out DeepDyve.com, a new deep Web search engine. The "deep Web," or "invisible Web," allegedly contains countless untold gems of information. In a nutshell, the old study from Berkeley placed the deep Web at...

  9. Usability and SEO

    In order to be seen as "relevant" to the search engines, you must first be relevant to a user of your Web site. When talking about usability, most people will refer to "simple things" like making sure your phone number is in the top right corner of...