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  1. SearchDay: Search Engine Optimization: Back to Basics

    News from the Search Engine Watch Blog Search Engine Watch Experts Columns Search Engine Watch Forum Discussions Website Optimizer, Google's free website testing and optimization tool, helps you to increase the value of your existing website...

  2. Highlights from the SEW Blog: March 17-21, 2008

    We've collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. We report the top search marketing news daily at the Search Engine...

  3. Paid Search Advertising: Google AdWords, Yahoo Search Marketing & Microsoft adCenter

    Search Engine Watch members have access to a detailed How Google Works page that guides you even more through the process of how AdWords operates. Search Engine Watch members have access to a detailed How Yahoo Search Marketing Works page that...

  4. Yahoo Announces Content Acquisition Program

    A longer version of this article that goes into more details about the Yahoo CAP program, including pricing information, potential ranking problems, and an analysis and response to rumors about the new program is available to Search Engine Watch...