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  1. Seize The Data: 5 Ways To Leverage Big Data for Social Media & Search

    Whether you maintain them in Excel, Outlook, or within a CRM system, it's imperative to be proactive in exporting, downloading, and managing human relationships. However, data is, and will increasingly become, especially powerful to those seeking...

  2. 10 SEO Truths of 2012 for Agencies & In-House Teams

    Just as a sales consultant hired to improve sales processes and ultimately conversion rates would not attempt to do so without customer relationship management (CRM) software, neither should an SEO agency or in-house team attempt to effectively...

  3. Interactions With Transactions: Understanding Social CRM

    The key difference between CRM and social CRM is that the customer is now involved and that empowering advocates and improving the customer experience is a key focal point. Social CRM didn't come about because of technology, but as a result of...