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  1. Putting Search in Focus: Trends to Watch in 2013

    Search Marketing Professional Words of Wisdom The past few years chalked up many changes in the search marketing and social media world. You might notice some familiar faces on the BlueGlass senior management team including vetted SES speakers and...

  2. Deep Dive into Analytics: When Bounce Rate no Longer Floats your Boat - SES San Francisco

    Conversion by source (direct traffic vs.search vs.referrals) Segment your keywords, your search terms, and the ways people found your website. Hamster Wheel Analytics: Putting data into a spreadsheet and spending the next few weeks justifying to...

  3. SearchDay | The End of the Beginning

    SEMPO Names 2009 Officers Posted by Mar 4, 2009 SEMPO, the Search Engine Marketing Professional Organization, has elected a new slate of officers for 2009. Search Engine Optimization in a Down Economy SEW EXPERTS: AU NATURAL During the last...

  4. It's “Horses for Courses” at SES London 2009

    In the article, I said business professionals may want to bring a team to Search Engine Strategies London – because there will be three concurrent conference tracks and no business professional will be able to attend all of the sessions.

  5. Where's The ROI?

    Not only will you walk away with the knowledge and skills to be a successful search engine marketer, you'll also jumpstart your career and enhance your professional know-how. Which of your competitors can you outpace, out sell and maybe even buy...