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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    Be wary of contacting people out of the blue with these types of requests, as it can easily be perceived as spam (especially via email). However, it illustrates the point that the majority of the content that is being produced for products and...

  2. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    Again, do a thorough search on both Google and Bing, especially if you're looking for things like spam comments they might've left where those sites are now removed from the Google index. But you can also do a site: search in Bing and plug in...

  3. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    But as Facebook continues to make changes and evolve, they they keep reducing the visibility of businesses and their Facebook pages in order to encourage them to do paid advertising instead. Facebook said their goal isn't to impact pages that are...