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  1. How to Google-Proof Your Small Business SEM Strategy

    For small businesses, recent developments in the search engine marketing (SEM) industry have been quite terrifying. Similar to putting your entire stock portfolio in a single equity, it isn't advisable to put too much of your SEM in a single basket.

  2. David Meerman Scott, Marketing Strategist and Author, to Be Interviewed in SES Webcast on February 16

    SEM) conference, being held at the New York Hilton, March 22- 26, In addition to the webcast, Scott is scheduled to deliver the opening keynote at SES New York, the industry's largest search engine marketing

  3. If you aren't at SES Berlin, go to SES Chicago for 11 topics breaking

    Point/ Counterpoint: DIY SEM - The Pros & Cons Together, these 22 totally new sessions represent the "bleeding edge" of opportunities and threats in the search engine marketing industry. This is why savvy search industry veterans who have attended...