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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Visitors to their sites view customized content based on: The social media revolution of the past few years has completely changed the way we use and experience the web; it's now more about the user, user engagement, and user-driven content.

  2. How to Write Great Content: Because Awesome Content Won't Write Itself...

    There is Advanced Search stalking that happens on sites like Twitter, where customers are talking directly to one another, seeking out expertise. And like all delicious things, stalking customers on social media comes in a variety of different...

  3. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    Search remains a crucial driver of traffic for ecommerce, generating 31 percent of website traffic versus just 3 percent each from email and social media. He goes on to say, "these are the kinds of social media programs that would count as social...

  4. 15 Ways to Make Small Budget Content Creation & Marketing Work

    There are sites like this one devoted to weird sale items. These guys promote companies by wearing their T-shirts and doing crazy stuff for them via social media. It can work really well to assign budget to paid search, across Google and Facebook.