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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Likewise, I wouldn't recommend relying on guest posting, guest blogging sites, or guest blogging SEO as a linkbuilding strategy. Google is targeting the many low-quality sites that employ guest blogging as their link building strategy, without...

  2. SEO Basics: 8 Essentials When Optimizing Your Site

    Keyword strategy is not only important to implement on-site, but should extend to other off-site platforms, which is why you should also be thinking about multi-channel optimization. Basic search engine optimization (SEO) is fundamental.

  3. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Segment Contributed by: Angie Schottmuller is an accomplished industry speaker and blogger, and the Director of Interactive Strategy and Optimization at Three Deep Marketing. Many people with image-rich sites were puzzled when their traffic dropped...

  4. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine Marketing (SEM); Chicago Women Tech, a group of local women in...

  5. How to Use PPC Data to Guide SEO Strategy in a '(Not Provided)' World

    You can access this data in Google Analytics from Dashboard > Acquisition > Search Engine Optimization > Queries, or in Google Webmaster Tools. Using PPC Data to Guide SEO Strategy Additional Thoughts on SEO Strategy in a 100% '(Not Provided)' World

  6. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    However, I still thought it was a good part of a large organic link building strategy until the new guideline changes. Hybrid search industry vet Greg Jarboe, president and founder of SEO-PR, specializes in both PR and SEO and zeroed in on the fact...