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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Sixty-nine percent of the keyword traffic was hidden due to secure search, but Adams said gShift was able to identify 96 percent of the site's traffic. In fact, Adams shared 10 reason why Google Webmaster Tools isn't a foolproof Plan B for secure...

  2. Matt Cutts: EXIF Image Metadata is 'Potentially' a Google Search Ranking Factor

    Considering how frequently images tend to get ripped off from the web, there's always the possibility that Google could attribute the original image to the wrong webpage or site. Bottom line, this video makes me suspect that Google will be making a...