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  1. How to Dominate the Entire First Page of Google

    Regularly syndicating press releases can increase your brand real estate if universal news results are showing. Optimizing key images on your site such as your logos is another great way to take up potential search engine results page (SERP) real...

  2. Making Big Data Smart: A 360-Degree Online View of a Business

    Today’s lack of online business identity consistency via a universal repository is making it difficult for local search players to reap the rewards of big data. A universal repository of online business identities following a standardized set of...

  3. Page Quality, Local & Ranking Changes Top List of 65 Latest Google Search Updates

    TSSPC.project “Spelling”] This change used spelling algorithms to improve the relevance of long-tail autocomplete predictions.project “Query Understanding”] We improved our ability to show relevant Universal Search results by better understanding...

  4. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    When a top ranked site doesn’t have sitelinks, Google continues to show the traditional 10 blue links, plus whatever other universal results are deemed relevant (news, images, videos, etc. A big change seems to be underway on Google, most likely...

  5. Gmail Messages to Appear in Google SERPs

    A search is a search, and we want our results to be truly universal.Google gave the example of a user planning a bike trip to Tahoe, who would see emails from their friends containing information about the best cycling trails or local places to...