FTC also brings up social listings, such as the ones you see in Facebook’s Graph Search, or even Google+ influenced personalized results where some listings are displayed more prominently because of someone in that users personal network.
Social | Email Integration: Leverage the voice of the customer to drive more personalized email programs. Most brands do not have huge teams of people working on email; rather, it's usually two or three people in a company and they're are also...
Call it what you like – predictive, unified, aggregated – Google Now is a glimpse at the seamlessly personalized, contextually complex, nascent future of search. As of last count, there are 60+ known commands, which, when typed or spoken will...
Onsite content, platform and delivery mechanisms will align with consumer intent and context to satisfy user needs, opportunity and personalized experience. As search engines seek to associate known identities to known entities (such as articles...
With the new personalized search program, we can offer relevant results even to those who don’t have any search history on Yandex. Yandex has now rolled out their second-generation personalized search program.
The “What to Wear Where” section shows how product descriptions should be: engaging, personalized, and ending with clear calls to action. This helpful guide for the fashionista is also fresh content for the search engines.
Much like social feeds and personalized search results, YouTube will be incorporating machine learning into the algorithm to base recommendations off of the interactions users are making with channels and videos.
Yahoo's front-page news stream now displays personalized ads alongside news articles and other features. By leveraging the data it holds on its users and their personalized news streams, Yahoo believes it can provide a better experience for its...
Todd Wasserman at Mashable has suggested that Google Glass will provide coupon offers, personalized ads, and gamification¬ – in other words, advertising on spectacle steroids. At-a-Glance Search Results
Google's algorithm works to predict search queries in real-time based on indexed web pages, personalized search history, other users' search activity, and Google+ (for person's name). Since the results are personalized, you may wish for more...
These are non-personalized search results. And, although search results for the same query are similar, the results are not exact. Chances are very good that you have witnessed visible proof to validate the influence of social signals on Google...
Traditional search engines return relevant content from the entire web; Facebook’s Graph Search returns highly personalized content from the searcher’s own personal network (social graph). Again, the more interaction a page receives the more likely...
Get them to provide you with a personalized bit of welcome text, their photo and the photos of some of their staff, their knowledge of where’s good to eat nearby to the hotel and which buses get you cheaply to the main tourist sites.
The only problem is that she has so far talked in only very vague terms about how to increase visitors to Yahoo's websites, claiming that the future is in websites personalized to the user. Years before Mayer came onboard, Yahoo signed a 10-year...
This is a simple example that illustrates the difference between the kinds of results Graph Search returns and how search results from Google (or Bing) would appear. The inclusion of implicit affinities is only possible due to Facebook’s massive...
Authorship also became a key opportunity as the importance of influence, recommendations and author content began to be shown in personalized search results. Facebook launches sponsored search results
For example, if you do a non-personalized search on Google with “Search Engine Watch,” this is what you will get: In a nutshell, Search+ personalizes your search results. What that means is you and I could both search for “swine flu” or “tablet...
Google is increasingly favoring local results in the SERPs that are personalized to the user’s exact geo location. If you are in the spotlight for good or bad reasons, utilize paid search to make your response the first result searchers are seeing...
Google Shopping also has other very user-friendly elements, including personalized search results, shopping guides, and the option to sort by shipping, category, price, brand, store or gender (depending on the item):
A 2004 patent application by Google suggested they planned on assigning greater relevance to links in such positions and I wrote a little more about personalized PageRank in “Is Google Afraid of the Big Bad Wolfram?
