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  1. How to Implement Adjusted Bounce Rate (ABR) via Google Tag Manager [Tutorial]

    We know that the major search engines calculate dwell time, and that low dwell time can be a strong signal that the content at hand didn't meet user expectations. If the engines see a very low dwell time (which is variable based on the niche at...

  2. Twitter Speak From @ to Z – Terms & Definitions

    You see this page when you click the "home" button on the top left hand corner of the page. You can favorite a tweet by clicking the "favorite" button that appears on the tweet when you scroll over, and you can find all of your favorite tweets when...

  3. Could Bing Ever Overtake Google in Search?

    Bing, on the other hand, has partnerships with every major social site and receives data directly from those sources. On the other hand, maybe that's just a pipe dream: it's not as if Apple is likely to welcome Microsoft products anytime soon, is it?

  4. 7 Ways to Make Your Google Search Result Stand Out

    Most service industries have the luxury of hand-picking who they ask to submit a review. On the other hand, restaurants and hotels, for example, have to take a different approach by monitoring their reviews and find ways to address unhappy...