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  1. Patch.com, Huffington Post Dominate Google News Results [Study]

    Since launching universal search results in 2007, Google has been integrating many more non-traditional search results, adding videos, news stories, sports scores, products, images, maps, and reviews into what was once traditional organic search...

  2. .EDU Link School: Tips & Tactics for Snagging Authoritative Links From Higher Ed

    Become a mentor: Check out the results from this search operator [inurl:edu "current mentors"] That’s nearly 4,000 results, which means a slew of link opportunities. For example, I ran this post a few years ago "The Best Search Marketing Research...

  3. Bing Search Now Delivers Anywhere From 4 to 14 Results

    Are you seeing less than 10 results in your Bing search results? They describe the steps as "small" while Bing continues to research if and when they will extend the number of search results. Kohavi suggested this is simply the "first steps" in...

  4. Top Google Website Optimization Resources

    Author Information in Search Results By marking up your webpages with microdata, you can provide detailed information to Google and in return your search results can help users recognize when your site is relevant to their search resulting in more...

  5. Here's What Google's Labeled Search Results Could Look Like in Europe

    As we've previously reported, Google has committed to proposed clearer labeling for desktop and mobile search results so users can more easily figure out products that belong to Google. What will Google search results look like in Europe exactly?

  6. New Google Analytics Interactive Tool: Customer Journey to Online Purchase

    Your site visitors may click a display ad, perform an organic search, see a blog post or review or find an affiliate link. Benchmarks of various industries to help you compare your results to that within your industry.

  7. Guy Kawasaki Talks Content Marketing, Social & Google+

    Lastly, with Google authorship taking a strong foothold on rankings and the comments coming from Eric Schmidt about information that is tied to verified profiles ranking higher than "anonymous" content in search results, Google+ and authorship...

  8. Location & Lifestyle Key Drivers for the Mobile Path to Purchase in UK, U.S.

    While marketers continue to covet U.S.mobile users for their wallet share, many North American local search companies are now pursuing the lucrative UK mobile consumer audience as well. This includes considering varying search patterns, timing, and...

  9. How to Get Over the One Hurdle Keeping You From Creating Awesome Content

    In the last 12-18 months, several factors have come together to form what could be described as a digital marketing perfect storm, transforming content into the foundation of both search and social: Search algorithm changes that deemphasized thin...

  10. Product Listing Ads: How to Maximize Your Returns

    When a user does a search that Google deems product-related your feed will be scanned for products that match the search query used. Google Shopping's vertical product-specific results were later shifted to include only PLAs – all the old free...