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  1. Are Scholarship Links Considered Unnatural by Google?

    We all know that when it comes to improving a site’s Google rankings, getting links is important. But now, Google is getting good at figuring out when a link is one that was made with the sole intention of trying to manipulate Google.

  2. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    The first ranking result comes in at 27.7 percent CTR, and drops to just 9.2 percent for the second-placed search result. Search engine optimization - and where a website appears in search results - can have a significant impact on click-through...

  3. Search Engine Marketing Checklist for Hotel Marketers

    Identify and optimize the content of the top 100 pages in terms of the highest Google and Baidu organic search traffic from a Web analytics program (e.g. Google Analytics) and review and optimize the internal linking structure of the top 100 pages...

  4. Google to Fight Piracy by Modifying Search Algorithms

    Google has updated its search engine algorithms in an attempt to restrict piracy websites appearing high in its search rankings. The decision to roll out the search changes was announced in a refreshed version of a How Google Fights Piracy report...

  5. Dealing With Onsite Duplicate Content Issues

    The problem of duplicate content arises when there is more than one version of a page indexed by the search engine. You can also inform Google how you would like it to index your pages. Duplicate content within the same site makes it difficult for...

  6. Is Google’s Knowledge Vault Smarter Than Siri and Cortana?

    The study data reveals that as of October 4, 2014 (note that all search engines make changes in their search results on an ongoing basis), 58 percent of queries run on Google Now show some type of enhanced result (knowledge boxes on the right of...

  7. Google App Searches Gmail for Upcoming Bills

    Current Google Search users must opt into the new service in order for it to be activated. Unfortunately, when I tried to search for them using the Google App there were no results to speak of. Additionally, when the Google App scrapes your email...