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  1. How to Use a Military Concept to Manage SEO in a Data-Scarcity Reality

    By your estimation, the term "video splitters" accounted for about 10 percent of your total organic traffic and the page it ranks for has been getting about 350 visits per month from organic search. Proving the Value of Your Search Campaign...

  2. Patch.com, Huffington Post Dominate Google News Results [Study]

    And because News integrations always appear on page one and are often blended near the top of search engine ranking pages (SERPS), they present an opportunity to be listed high on the first page, even for competitive search terms you might...

  3. Bing Search Now Delivers Anywhere From 4 to 14 Results

    If you clicked a high-ranking link and then clicked back to the search results, they increased the number of results from 10 to 12. Users who clicked back to a longer, 12-result page executed fewer queries per search session and Bing reduced the...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook Tests Its First Graph Search Ads, But They Aren’t Targeted To Your Queries – TechCrunchThe ads "use standard Facebook targeting and retargeting, look like its sidebar ads, and appear at the bottom of the page — and only if there is more...

  5. Google Authorship Presents Branding Opportunity for SMBs

    With the information from a company’s Google+ business page taking up 50 percent of the right side of the SERP (search engine results page), it’s easy to see how the rel=publisher tag enhances a brand in Google’s search results.

  6. SEO & Keywords: Think Conversions, Not Rankings

    Understand the rank position for the keyword and which page or pages are ranking. Search engine optimization (SEO) has changed dramatically over the years and will continue to change. Uncover the new, non-branded keywords that are driving organic...