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  1. SEO Into 2014: The Irreversible Changes in Google's Products

    It is heading in a direction where these “dozens of signals” no longer impact some precise query that you're searching for, but instead whole areas of the web that you'll want to explore. We can slowly see how Google's “most comprehensive data set...

  2. BloomReach Adds 4 New Metrics to Measure Page Quality

    For example, if your site has inventory of black A-line dresses but no specific page for it, and data shows there is a demand online for the query: “black A-line dresses,” BloomReach technology will pull together a page of all your black A-line...

  3. Bing Search Now Delivers Anywhere From 4 to 14 Results

    They chose a common query, [ebay]: More testing and data crunching later, Bing's controlled experiments showed interesting results. Fueled by this new data, Bing wasn't finished. Are you seeing less than 10 results in your Bing search results?

  4. Top Google Website Optimization Resources

    Similar to Google Authorship, linking your Google+ page using the rel=publisher tag on your site not only helps you build relationships with friends and followers, but also gives Google information they can use to determine the relevancy of your...

  5. Product Listing Ads: How to Maximize Your Returns

    When a user does a search that Google deems product-related your feed will be scanned for products that match the search query used. Simply using a higher bid for a particular product in your feed won't guarantee it to show for a search query if a...

  6. SERP Conditioning: How Google Maps & the Knowledge Graph are Stealing Organic Traffic

    SERP Conditioning leads users to check (and click) the feature area of Google's SERP design that prominently displays information pulled via the Knowledge Graph, Google Maps, and – conveniently for Google’s revenue – Product Listing Ads (PLAs...