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  1. Google Reveals What New & Expectant Parents Search For

    Not surprisingly, clothing queries were among the top commercial searches. The types of queries change depending on the stage of parenthood, though. With both Mother's Day and Father's Day approaching, Jordan Rost, Brad Johnsmeyer, and Allison...

  2. Nuances of Spanish Language Search Marketing

    They also differ in terms of search marketing for ways of conducting business and responding to search queries. This post will help you understand the nuances of Latin American search marketing and what you can do to help your campaigns over the...

  3. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    By looking at extra signals where you can say oh you know what, as a percentage of the sort we see you are doing well for, or whatever, it turns out your links might be including more anchor text about travel or medical queries or something like...

  4. Seeking Search Engine Love? Begin With Yahoo, Bing, and Google Quality Website Guidelines

    As the ultimate destination for the brand, a website that delivers a quality user experience not only serves business objectives, but also meets criteria defined by search engines to determine which sites will be presented in SERPs to customers...

  5. How to Dominate the Entire First Page of Google

    Dominate the entire first page of Google for brand related search queries. Your online reputation can impact virtually every aspect of your digital marketing program from the conversion rate on your pages to your click-through rate in paid search.

  6. The Role of #Hashtags in Social Media and Search

    The very same function holds true for queries in search engines. For example, #seochat is a popular stream of conversation used by those interested in search engine optimization on Twitter. People search every day on Pinterest, Twitter, Google...