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  1. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    Initially, we started with elements within our direct control, the AdWords account, but as we pushed to find the root cause of the problem, our sleuthing led us to an unconventional conclusion. If the problem wasn't our keyword list, then it has to...

  2. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Here they can see whether the problem has been detailed within the account and what the solution is. There are very few sites that are totally perfect in every way, and there's almost always something that can be improved upon in order to increase...

  3. So Why Did All Those Movie Sites Lose Google Search Traffic?

    And how can you police others SEO-wise that might be part of the problem? A few days later Cutts responded, which is unusual because he normally doesn't respond to too many people about specific search traffic issues on his Twitter feed.