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  1. Bing Search Now Delivers Anywhere From 4 to 14 Results

    Users who clicked back to a longer, 12-result page executed fewer queries per search session and Bing reduced the click-through rate to SERP pages 2 and 3 by almost 2 percent. Starting last week, Bing began changing up their search engine result...

  2. How to do Awesome SEO Keyword Research for a Standard Website

    Previous SEO/keywords for pages In these engagements you build a keyword list and then optimize individual pages for individual terms. You know the form here, we’re talking about the usual sources: Google Instant searches, Google Adwords Keyword...

  3. Supercharge Your Conversion Rate Optimization: How to Structure CRO & Win

    Mouse Heatmaps: Info around how we navigate around pages is well documented. The psychology of buying is a subject that has attracted a lot of interest over recent years as marketers search for ways of fine tuning campaigns.

  4. Google Search Plus Your World: The Peer to Peer Evolution Continues

    And it gives me pages that include my search terms, even if the context of my query negates those terms (like “vegetable slicers” and the other gadgets I don’t want to buy). Instead, they instituted the PageRank metric that essentially turns each...