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  1. Personalized e-Commerce Sites Can Increase Conversions by 70%

    Once e-marketers analyze their website traffic by behavioral segmentation, targeted outbound marketing messaging can be used with search advertising to drive specific behavioral segment traffic to e-commerce websites, where personalization...

  2. SearchDay | Marketing your SMB with Time & Elbow Grease

    In the works are ways to more easily access email and instant messaging. Google Testing SearchWiki For Adwords Posted by Feb 16, 2009 Search Engine Roundtable and Webmaster World have started a discussion of Google's testing of a SearchWiki for...

  3. The Universal Mastery of Video Content

    Think of your video listings as portals to your target site and an opportunity to immediately engage the user with your messaging. It's unnecessary -- and ineffective -- to plaster your video submissions with brand messaging if the content is about...

  4. Google's Page Says Microsoft Does 'Bad Stuff'

    USA Today pointed out that comScore predicts that a Microsoft-Yahoo deal would combine to have 70% of email and instant messaging market share in the U.S. Google co-founder Larry Page was in the nation's capital making the case for white spaces...