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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How do we report issues with information being listed on search engines like Google, Yahoo, and Bing? Can [VENDOR NAME]'s platform send and publish to Google directly? What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME...

  2. Google: Top Search Ads Increase Brand Awareness by 6.6% [Study]

    Consumers that were given the Test SERP would see the test brand's search ad present at the top of their Google search results (as pictured below). However, Google and Ipsos MediaCT partnered to study the impact of search ads on brand awareness.

  3. Google Will Alert Searchers About 'Right to Be Forgotten' Link Removals

    For example, a Google search for 'Adele MP3' shows that it has removed a number of results from that page after receiving complaints under the US Digital Millennium Copyright Act," The Guardian noted.

  4. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    We also looked at Google Analytics. An often-overlooked skill of a successful paid search account manager is resourceful, creative sleuthing. For this particular situation, there were no new, outlandish search queries coming in and generating...