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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Cookie Value (can be customized based on pages visited or time on site) Having personalized content geared toward the searchers query on the page also provides a strong signal to Google of what the page is about, further enhancing the organic...

  2. Matt Cutts: Facebook, Twitter Social Signals Not Part of Google Search Ranking Algorithms

    Facebook and Twitter pages are treated like any other pages in our web index so if something occurs on Twitter or occurs on Facebook and we're able to crawl it, then we can return that in our search results.

  3. 7 Content Marketing Tips to Recover From Google Penguin

    Bad blogs pull users off of your sales pages and then scare them off of your site. A Google search for the exact phrase "buries Bentley" currently turns up 2,480 results. While link removal may help and is often necessary, what Google really wants...