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  1. Why 7 Search Results in Google Should be Your Brand New Lucky Number

    And here are my personalized results (SEW's Google+ page moves to the right, and the SES Conference page moves into position seven): While I am seeing the above results, SEW Director Jonathan Allen is seeing a slightly different set of personalized...

  2. How the Filter Bubble Impacts Google, Bing Search & What It Means for SEOs

    Google Users Dislike Personalized Search Results [Survey] Search Engine Users Dislike Personalized Search But Like the Results Facebook’s news feed is another example cited of an algorithm that progressively reinforces our input biases by surfacing...

  3. Facebook F8 Wrapup: Timeline, Ticker, GraphRank for Users & Marketers

    GraphRank isn’t a global score, but a personalized view of you and your friends’ tastes. This type of data, collected at such a personalized level, is a marketer’s dream. What this means, though, is that users won’t see brand updates in their news...