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  1. Common Problems with 404 Error Pages

    I also asked Craig Geis, our SEO technical lead who also maintains the SEO Tech Blog, to provide some insights on how improperly handled 404s can be negative from an SEO perspective. The last thing you need in the Google index is an error page.

  2. SEM Success In 10 Minutes A Day

    SearchEngineGuide -- This blog adds content multiple times a day and covers topics from the basics of optimization all the way through to social media. Maybe you'll move from the second page in the SERPs to the first page -- maybe you'll start...

  3. Is Google Not So Portal-Like After All?

    He covers news search, blog search and PR correspondent for the Search Engine Watch Blog. But, we now know that universal search isn't boosting downstream referrals to Google News. Google is now sending 78 percent more downstream referrals to...