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  1. Forget Big Content – Small Content Is Critical to Search Success

    Read any popular digital marketing thought leadership blog and you'd be bombarded with the notion that "big" content is the future of search and social success. The search giant's replacement of its "engine," which we have all come to know as...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    I posted my initial Panda 4.0 findings on my blog, based on heavily analyzing recoveries and new Panda victims. So you had essentially one page ranking for thousands of keywords, when there were clearly other pages on the web with more targeted...