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  1. Forget Big Content – Small Content Is Critical to Search Success

    Read any popular digital marketing thought leadership blog and you'd be bombarded with the notion that "big" content is the future of search and social success. The search giant's replacement of its "engine," which we have all come to know as...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    I posted my initial Panda 4.0 findings on my blog, based on heavily analyzing recoveries and new Panda victims. So you had essentially one page ranking for thousands of keywords, when there were clearly other pages on the web with more targeted...

  3. 360i Agency Says New Technology Reverse Engineers AdWords Quality Score

    Digital marketing agency 360i announced this week technology dubbed the "Digital Nervous System" (DNS) for search marketing that aims to reverse engineer the Google AdWords quality score to "automatically make recommendations that increase...

  4. 5 New SEO Mantras to Replace Old, Inefficient Thinking

    Every post is a fantastically in-depth learning opportunity and the RSS feed of a new blog post is always a happy occasion. If you're dividing articles into part one and part two just so you have something to post on your blog to hit the one-post-a...