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Search Marketing Tactics Afterthought

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  1. Small Business Social Media: 3 Tips to Get Started

    Prior to that, it seems like social media was an afterthought, much like email marketing (which, like social media marketing, should not be an afterthought, but that's a whole other topic). Study those who are successful on the social networks and...

  2. The Evolution of SEO

    Once an afterthought to many of our clients, SEO has slowly become a big part of the overall marketing strategy. With this newfound responsibility comes a new set of optimization tactics focused on boosting this content's visibility in Google and...

  3. Branding through Search: Strategies & Tactics

    Savvy search marketers are increasingly leveraging search for branding purposes, and not as an afterthought, but deliberately blending both old and new strategies & tactics. He suggested recalibrating your search tactics for branding goals:

  4. Putting Search in the Ad Mix

    Search advertising used to be an afterthought, but now search has become a fundamental part of the overall advertising strategy of most major brands. As search tactics have diversified, it's become increasingly important for business not just to...

  5. Putting Search in the Ad Mix

    Putting Search in the Ad Mix Search advertising used to be an afterthought, but now search has become a fundamental part of the overall advertising strategy of most major brands. As search tactics have diversified, it's become increasingly...