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Search Marketing Strategies Firm Campaign Case Studies

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  1. AdGooroo Founder Authors Search Advertising Book

    In the book, Stokes walks through the basics of setting up a PPC campaign and uses graphs and case studies to demonstrate successful marketing strategies. This doesn't have to be the case, and the book provides the majority of search marketers with...

  2. Connecting with Customers through Search Market Research

    During the session "Using Search for Market Research" at Search Engine Strategies San Jose, industry experts Ron Belanger from Carat Interactive and Kohn Klimstra from iTraffic discussed how to transform data details into behavioral marketing gold.

  3. The Search Engine Update, Nov. 18, 2002, Number 137

    Campaign Case Studies: Looking for one person to talk for 15 minutes about a search engine marketing campaign that they undertook. The Shop Talk forum at the Search Engine Strategies conference featured lively discussion and a wealth of tips and...