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  1. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Good news for mobile sites: BrightEdge research showed there was not a significant difference between smartphone rankings based on mobile configuration. These errors result in a poor experience for users, and Google has said that sites that don't...

  2. Mobile Advertising Measurement: Winning the Long Game

    Over the past few years there has been significant progress in mobile analytics - and this is great news for mobile app marketers. Advertising is a fundamental component of most mobile marketing campaigns, from just launched apps to well...

  3. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    Good news for online retailers: K-12 and college shoppers spent more online for back-to-school shopping than they did offline, according to the report. School may have just got out for some, but that doesn't mean search marketers can take a break.

  4. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    The good news is that it appears Google isn't giving them much "love" lately: We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for...

  5. Facebook Update Targets News Feed Spam: Posts 'Explicitly' Asking for Likes, Comments, Shares

    Now, if a business or website asks for likes, shares, or comments, it will be much less likely that Facebook will show the post in users' News Feeds. After all, whenever someone shares something it can show up on a Facebook page and in the News...